SOUTHWEST AIRLINES: Brand site
A responsive, interactive site to introduce the bold, new rebrand.
OBJECTIVE
Our objective was to help America’s most loved airline brand introduce their bold, new rebrand with 1-page narrative. With the new color palette, look and feel, we brought a lot of exciting interactions and parallax throughout the experience.
APPROACH
With just a couple of short weeks to design and develop the site, our lean team created assets and brought to life this beautiful experience. As the senior designer on the team, I was heavily involved in all aspects of the design.
